Apple Motion Art overview
Labelcaster supports Motion Art delivery to Apple Music. The Motion Art feature is intended to provide a richer listening experience for users and increase engagement with your music.
For more info on Apple Motion Art see
Motion Art consists of two video files in different aspect ratios for each product:
- 1:1 - displayed on on Mac, iPad, and smart TVs.
- 3:4 displayed on iOS.
Motion Art delivery requirements:
- Two Motion Art video files are required for each product: 2048x2732 pixels (3:4) and 3840x3840 pixels (1:1).
- Labelcaster will validate the duration, frames per second, codec and color space of each video upon delivery.
- Motion Art videos that do not meet Apple's guidelines will be rejected.
- Motion Art videos will go live on the Release Date specified in Labelcaster.
- Once delivered to Apple Music, Motion Art files cannot be removed.
- Motion Art cannot be added to music video products.
- Motion Art for artist profiles cannot be delivered.
Motion Art file format specs:
- Video codec: Apple ProRes 422 or Apple ProRes 4444 with .mov extension
- Resolution: 3840x3840 pixels (1:1) and 2048x2732 pixels (3:4)
- Frame rate: 23.976, 24, 25, 29.97, or 30 FPS
- Color space: Rec 709 or sRGB
- Duration: 15-35 seconds
Getting us the files
The Labelcaster Distribution center today doesn't have a direct facility for uploading Apple Motion Art. You must send us separate request with the artwork once you have set up the release and approved it for quality control.
To do that, send an email to [email protected] with the Release Title, Artist Name, and UPC, if you have it, along with a link to the motion files on a transfer service like WeTransfer, TransferNow, Dropbox, or Google Drive.